Raztom Lab
Case Study

Vitraz

Vitraz is a respectful digital home for the final two stained-glass works of Master Haim Raz, built around family legacy, trust, documentation, and serious inquiries.

LiveA digital showcase for stained-glass craft
Role
Heritage curator, product direction
Timeline
Premium showcase and inquiry flow
Stack
Showcase site, forms, email support
Status
Live showcase

The Problem

The final works of a family artist cannot be presented like ordinary products. These pieces need context, proof, emotional weight, and a clear path for serious collectors or institutions to ask questions without turning the site into a noisy sales page.

The Constraints

The site had to respect the story of Haim Raz, show the two final works clearly, include trust and documentation, and reduce casual inquiries. Since the pieces are rare and high-value, the first conversation needed to be private, careful, and credible.

The Solution & Build

I shaped Vitraz as a focused showcase: a museum-like visual tone, the story of the artist, provenance details, a private inquiry form, and a calm process for handling serious interest. AI also helped support the research and outreach work around relevant galleries, museums, and collectors.

The Impact

Vitraz gives the works a respectful digital home and gives potential buyers a clearer way to understand the story before making contact. It connects family memory, cultural value, and practical inquiry handling without making the experience feel cold or transactional.